{"id":5303,"date":"2022-06-03T00:00:00","date_gmt":"2022-06-02T22:00:00","guid":{"rendered":"https:\/\/preweb.artyplan.com\/sin-categorizar\/catelleria-material-grafic-rebaixes\/"},"modified":"2026-01-30T12:09:29","modified_gmt":"2026-01-30T10:09:29","slug":"catelleria-material-grafic-rebaixes","status":"publish","type":"post","link":"https:\/\/artyplan.com\/ca\/blog\/catelleria-material-grafic-rebaixes\/","title":{"rendered":"Material gr\u00e0fic per a rebaixes i promocions"},"content":{"rendered":"

Els per\u00edodes de rebaixes<\/strong> s\u00f3n les dates m\u00e9s importants pels comer\u00e7os. Per aix\u00f2, conv\u00e9 potenciar-les amb la cartelleria <\/strong>i als elements gr\u00e0fics<\/strong> idonis per a cridar l\u2019atenci\u00f3 i atraure cap a la teva botiga a tothom que passi. Un cop dins, les compres en promoci\u00f3 s\u00f3n emocionals i impulsives, pel qual una publicitat adequada sempre augmentar\u00e0 les vendes.<\/p>\n

Elements gr\u00e0fics: com promocionar les rebaixes<\/h2>\n

Quan arriben les rebaixes, has de treure tots els elements publicitaris en el punt de venda. Si ho fas, podr\u00e0s treure\u2019n el m\u00e0xim partit i vendre molt m\u00e9s<\/strong>. Per aix\u00f2, tens a la teva disposici\u00f3 una gran quantitat d\u2019alternatives gr\u00e0fiques i de PLV<\/a> a les que pots rec\u00f3rrer.<\/p>\n

Cartelleria<\/h3>\n

S\u00f3n, en general, cartells de gran formato que criden l\u2019atenci\u00f3 des de lluny. \u00a0<\/strong>Resulten molt \u00fatils en els aparadors i, aix\u00ed mateix, en l\u2019interior de la botiga per a ajudar en certes zones i destacar productes. En aquestes \u00e8poques comercials, s\u2019utilitzen molt per a destacar el descompte m\u00e0xim aplicat, tot un reclam per a la compra.<\/p>\n

Aeris<\/h3>\n

Els cartells aeris o penjants <\/strong>s\u00f3n especialment valuosos per a delimitar zones i despertar l\u2019inter\u00e8s<\/strong> amb ofertes i preus especials. Es col\u00b7loquen a diferents al\u00e7ades, suspesos des del sostre i, per aix\u00f2, solen veure\u2019s molt b\u00e9 des de lluny.<\/p>\n

Vinils<\/h3>\n

L\u2019\u00fas de vinils aporta versatilitat i economia <\/strong>en promocionar les rebaixes. Funcionen molt b\u00e9 en els aparadors i, tamb\u00e9, en les parets, els lineals i els vidres de la botiga. La seva principal virtut \u00e9s que, per la seva economia, poden canviar-los amb freq\u00fc\u00e8ncia i personalitzar-los quan vulguis.<\/p>\n

Roll up<\/em><\/h3>\n

Els expositors enrotllables o roll up <\/em>s\u00f3n<\/strong> formats autosostenibles<\/strong>. Es col\u00b7loquen, es recullen i es traslladen amb facilitat, i per aix\u00f2 pots reubicar-los segons les circumst\u00e0ncies. Habitualment, la zona d\u2019impressi\u00f3 \u00a0\u00e9s una lona de tela que es pot decorar amb un gran impacte fotogr\u00e0fic. A m\u00e9s a m\u00e9s, la seva base cont\u00e9 el material t\u00e8xtil una vegada que s\u2019ha enrotllat i serveis de suport per mantenir estable la publicitat.<\/p>\n

Lones<\/h3>\n

Aquest suport \u00e9s molt polifac\u00e8tic i altament recomanable <\/strong>en les rebaixes. De fet, no s\u00f3n poques les marques comercials que folren la fa\u00e7ana del seu edifici amb un gran reclam publicitari que inviti a gaudir-les. En els aparadors i la zona de venda, les lones <\/strong>tamb\u00e9 exerceixen una funci\u00f3 important.<\/p>\n

Cubs<\/h3>\n

Els cubs publicitaris<\/strong> de cart\u00f3, PLV o altres materials s\u00f3n molt vistosos i sempre criden l\u2019atenci\u00f3. La seva comunicaci\u00f3 tridimensional<\/strong> permet crear volums i multiplicar els impactes del missatge. Les sis cares s\u00f3n imprimibles, la qual cosa augmenta la notorietat i fa d\u2019aquest exhibidor un recurs promocional molt efica\u00e7.<\/p>\n

Fulletons<\/h3>\n

Entre els elements gr\u00e0fics<\/strong> que no han de faltar per a donar a con\u00e8ixer les teves rebaixes figuren els fulletons desplegables. Pots repartir-los a m\u00e0, realitzar un bustiatge, col\u00b7locar-los en expositors o enviar-los per correu<\/strong> als teus possibles clients. A la botiga, et serviran per a transmetre ofertes especials, ampliar la teva base de dades de clients o afavorir a la fidelitzaci\u00f3.<\/p>\n

Flyers<\/em><\/h3>\n

S\u00f3n similars als anteriors i compleixen les mateixes funcions. No obstant aix\u00f2, els flyers <\/em>s\u00f3n m\u00e9s econ\u00f2mics, ja que solament tenen un cos, impr\u00e8s a una o ambdues cares. <\/strong>Requereixen, aix\u00f2 si, un esfor\u00e7 major en sintesis i contingut. Aquest format \u00e9s ideal per a la seva difusi\u00f3 massiva perqu\u00e8 el cost per impacte publicitari es redueix respecte als anteriors. En canvi, el missatge ha de ser m\u00e9s breu i directa.<\/p>\n

Etiquetes<\/h3>\n

S\u00f3n essencials per a senyalitzar i destacar els preus i tots els descomptes aplicats. Aporta creativitat a l’escollir-les!<\/p>\n

En les millors mans<\/h2>\n

A Artyplan <\/strong>possem a la teva disposici\u00f3 un gran equip d\u2019experts en elements gr\u00e0fics<\/strong>, cartelleria <\/strong>i altres molts suports publicitaris per a les rebaixes. Contacta amb nosaltres i t\u2019assessorem de manera personalitzada sobre els millors recursos per la teva situaci\u00f3. Deixa\u2019ns ajudar-te i, sens dubte, optimitzar\u00e0s al m\u00e0xim la inversi\u00f3 realitzada.<\/p>\n","protected":false},"excerpt":{"rendered":"

Els per\u00edodes de rebaixes s\u00f3n les dates m\u00e9s importants pels comer\u00e7os. Per aix\u00f2, conv\u00e9 potenciar-les amb la cartelleria i als elements gr\u00e0fics idonis per a cridar l\u2019atenci\u00f3 i atraure cap a la teva botiga a tothom que passi. Un cop dins, les compres en promoci\u00f3 s\u00f3n emocionals i impulsives, pel qual una publicitat adequada sempre […]<\/p>\n","protected":false},"author":3,"featured_media":5302,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54,1],"tags":[],"class_list":["post-5303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies-ca","category-sense-categoritzar"],"yoast_head":"\nMaterial gr\u00e0fic per a rebaixes i promocions<\/title>\n<meta name=\"description\" content=\"La cartelleria \u00e9s un dels materals de PLV m\u00e9s recomenables a rebaixes. 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